• ACCELERATING your sales successes

  • FOSTERING customer delight

  • RELEASING creative energies

As B2B specialist, WHY Consulting supports you from the definition of your development strategy to its execution

ACCELERATING YOUR SALES SUCCESSES

Putting the customer at the heart of the strategy: to whom are we selling? Why and how do our customers buy? Which approaches to maximise our sales? Targets analysis and segmentation, effectiveness of the sales organisation, sales and marketing collaboration, Key Account Management, skills development, leadership & sales force motivation: discover how WHY Consulting can help you boost your sales performance.

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FOSTERING CUSTOMER DELIGHT

Differentiation through customer relationship: how do our customers view our interactions, our innovations? How to gain their favour? Which levers to advance our attitudes towards the customer? Capturing and diffusing the voice of the customer, building trust, mapping and redesigning customer journey, managing the emotional dimension, using teams’ managerial practices that release customer orientation: discover how WHY Consulting supports you towards a better customer orientation and a collective implementation.

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STRENGTHEN THE EFFICIENCY OF YOUR CUSTOMER RELATIONSHIP

Quality expectations, importance of customer satisfaction, added complexity from new communication and sales channels, budget control: how can customer relationship center managers solve the ever-growing complexity of this equation? Relying on WHY Consulting is an opportunity to identify your organization’s strengths and find solutions in a problem-solving approach. WHY Consulting brings innovative practices and tools adapted to your situation.

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RELEASING CREATIVE ENERGIES

Setting the organisation in motion, supporting change while being consistent with the strategy: how to kindle adherence from managers and teams? How to involve them in driving change? Collective intelligence, co-creation and innovation imply a strong internal mobilisation on shared objectives and priorities: discover how WHY Consulting takes up the challenge of transformation and brings you support in an approach of progress or release.

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WHY Consulting in figures

20

YEARS OF EXISTENCE

+500

PROJECTS

70

CONSULTANTS

60%

OF PROJECTS
in an international context

40

COUNTRIES

They trust us

 

Let’s share our customer experiences

CUSTOMER TRUST : “Listening to our customers, worldwide…”

CUSTOMER ORIENTATION : “A transformation among our teams…”

SALES PERFORMANCE : “Sharpening our approach to boost our sales…”

AGILE TRANSFORMATION: “We must set ourselves in motion, and quickly…”

A Miscellany of News
in Sales Performance
Customer Experience
& Transformation

EXPERTISE

Optimized multichannel contact centres for an improved customer experience

Multichannel contact centres are at the heart of the customer experience. They are present at every stage of the customer relationship: pre-sale, contract management, customer service, after-sales service. They are fundamental assets in creating a positive customer experience. But they also represent a complex management and significant costs, whether they are managed internally or handled by service providers.

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POINT OF VIEW

Digital customer relationship: myths or realities

« Digitalisation » seems to have become the Grail of a company’s efficient management. There is not a single corporate conference without this theme being mentioned. Studies are even warning on how French companies are falling behind, especially French SMBs (*). But what’s the actual situation? Which are the true risks of not following that trend? And on the contrary, what are the (numerous) pitfalls into which some companies are falling?

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